 
 
 
                McMaster University Continuing Education
              
                
                  
                  Hamilton, Ontario, Canada
                
            
            Jaclyn Krane
          
  
      Employer
  
              
              December 10, 2019
            
            
Program feedback
  It was a pleasure working with faculty and students to begin work on our selected projects
 
            Talent Acquisition Consultancy
      
  
      McMaster University Continuing Education
  
   
            Hiring Consultancy
      
  
      CCRW (Canadian Council on Rehabilitation and Work)
  
   
            Patti Bowden
          
  
      Marketing & Advertising Sales Manager
  
              
              April 15, 2020
            
            
Program feedback
  We were absolutely amazed with the professional presentation, quality of informative content, insights and recommendations that the group put into this project.  The students and the professor were great to work with.  I would highly recommend other companies work with McMaster University.
 
            Competitor and Market Analysis of Consumer Appeals
      
  
      McMaster University Continuing Education
  
   
            Competitive Analysis 
      
  
      Blue Mountain & Collingwood Adventure Tours
  
   
            Andres Garcia Lopez
          
  
      Founder & CEO
  
              
              April 26, 2020
            
            
Program feedback
  The students didn't seem motivated or engaged in the project. They attended the first kick-off call and then never checked in during the semester about the deliverable. I had two teams working on the project, one of them didn't have a final call to explain their recommendations and the other one gave a very brief and rushed explanation of their work. Compared to student teams from other universities that I have worked with, the quality of the end product here was very disappointing. I wouldn't recommend using Riipen credits in this project. 
 
            Competitor and Market Analysis of Consumer Appeals
      
  
      McMaster University Continuing Education
  
   
            Competitor and Market Analysis 
      
  
      Kind Screen
  
   
            Giovanna Davila
          
  
      Research and Communications Analyst
  
              
              May 18, 2020
            
            
Program feedback
  We had a great experience working with McMaster Center for Continuing Education. We appreciated the professor’s openness to chat with us before the course started to make sure it was good fit for both of us. Moving forward, we welcome the opportunity to get the professor’s input and perspective on student work throughout the duration of the course. From a technical perspective, it would be helpful to ensure that deliverables sent to clients work before the end of the semester/quarter. Finally, we would have liked to have more frequent phone calls with the students and recommend establishing those expectations and lines of communication at the beginning of the course.
 
            Big Data Analytics Capstone
      
  
      McMaster University Continuing Education
  
   
            Tableau Dashboards & Data Insights 1
      
  
      Sustainable Apparel Coalition
  
   
            Nicholas Kellett
          
  
      Founder & CEO, Deploy Solutions
  
              
              July 28, 2020
            
            
Program feedback
  We asked the McMaster students to figure out how we could engage citizens and NGOs to evaluate a prototype climate change application we are planning. 
They performed detailed market campaign research, analysis, and planning for an experiential marketing event centered around an environmental cleanup, in partnership with an NGO. They established the marketing objectives and plan before, during, and after the event. The helped us establish a budget, and determined the desired communication approach to NGOs and participants. They worked backwards from the expected event date to indicate clearly what steps needed to be taken and when.
All along they demonstrated enthusiasm, good research and writing skills, creativity and insight throughout the project.  They were always pleasant, professional, keen to understand our project goals and objectives, and willing to go the extra mile to help achieve them. 
We were very happy with their project result and report, which we feel is exactly what we need to undertake an experiential marketing campaign for the prototype.
 
            Marketing New Products for a Consumer Brand
      
  
      McMaster University Continuing Education
  
   
            Marketing Campaign Plan to enlist Local Citizens/NGOs/Municipal Governments in Canada for a Climate Change Impact software prototype
      
  
      Deploy Solutions
  
  
            Timothy Verster
          
  
      President
  
              
              July 28, 2020
            
            
Program feedback
  Overall this project was exactly what I was looking for. I found the team to be responsive to my needs and easy to work with.
 
            Strategic Web Design (CMS Capstone)
      
  
      McMaster University Continuing Education
  
   
            Web Design Project 
      
  
      Agile Tracking Solutions Inc.
  
  
            John Hopper
          
  
      Managing Director
  
              
              August 4, 2020
            
            
Program feedback
  Running a small business is being continually drawn down into the details. It was very helpful to have a capable group allow us to see our business and how we relate to the market from a 30,000 foot perspective. The report encourages us to review our margins and pricing and gives us a variety of options to consider in engaging with potential customers to expand our market share.
 
            Marketing New Products for a Consumer Brand
      
  
      McMaster University Continuing Education
  
   
            Strategic Prospecting Plan Szolyd Concrete Corp. 
      
  
      Szolyd Concrete Corp.
  
   
            Gil Katz
          
  
      DIrector of Operations, MentorEase
  
              
              August 23, 2020
            
            
Program feedback
  Great experience. We explored interactive mentoring curriculum options and launch a survey at https://docs.google.com/forms/d/e/1FAIpQLSdcS7v4jz1fcNrPfDNuw4xwENtFp2T3saW-4rUC8qFYP7eh7A/viewform - now launching the first client using a generic curriculum for La Trobe University at https://mentoring.latrobe.edu.au Thanks!
 
            Training and Development Consultancy
      
  
      McMaster University Continuing Education
  
   
            Mentoring Program Development Project
      
  
      Giant Step Inc. (MentorEase is the product)
  
  
            Laurie Huston
          
  
  
          
  
      Intuitive Counselor
  
              
              April 5, 2021
            
            
Program feedback
  Everyone was professional and they went over and above my expectations. This was NOT an easy task. It was met with enthusiasm and a willingness to learn. My website was very large and a BIG task to redesign. Now I have something that is clean, clear and easily accessed. Very Pleased with the outcome. The team was amazing, Thank YOU!
 
            Strategic Web Design (CMS Capstone)
      
  
      McMaster University Continuing Education
  
   
            Intuitive Soul: Website Redesign
      
  
      Intuitive Soul
  
  
            Douglas Barker
          
  
      partner
  
              
              April 6, 2021
            
            
Program feedback
  Excited participants expanding their knowledge and experience.  Very hands-on.  Our report contained important information to help us move forward but there was still the impression that social media is the be-all and the end-all. It can be very effective if there is in-depth knowledge on the methods of participation.  But not all products can just be posted.  Some products fall under more regulations thus e-commerce is restricted until regulations are met, thus understanding regulations is key to understanding how to market.  Marketing is not a one-size-fits-all.  Our experience is to measure the suggestions and ensure that they have been well researched.
 
            Marketing New Products for a Consumer Brand
      
  
      McMaster University Continuing Education
  
   
            First Entry into Marketing for New Company
      
  
      Two Wingz
  
   
            Dr. Yasmilde Rodriguez Gonzalez
          
  
      Healer and Scientist. Founder and Co-Owner.
  
              
              June 28, 2021
            
            
Program feedback
  It was pleasure to work with this students! We definitely will benefit from the insights about our market, competitors and social media strategies that we received. Our company will be all the better for it!
 
            Competitor and Market Analysis of Consumer Appeals
      
  
      McMaster University Continuing Education
  
   
            Start-Up Seeks Marketing, Communications, Digital Media & Administration
      
  
      EQUALLIBRIUM Meditation, Mindfulness and Energy Healing
  
   
            ofra nissani
          
  
      Marketing Manager
  
              
              July 20, 2021
            
            
Program feedback
  I was fortunate enough to have two teams of mature students with great suggestions and energy.  Thank you.
 
            Digital Marketing Data Analysis
      
  
      McMaster University Continuing Education
  
   
            Digital Marketing data analysis and audit
      
  
      Guru
  
   
            Ram Bhakt
          
  
      Founder
  
              
              July 28, 2021
            
            
Program feedback
  This group developed an VERY thorough report covering every aspect as detailed in their course description. They researched the overall market as well as my local competition and offered various strategies to grow on all levels, including a list of resources they used in their research.  I am extremely grateful and satisfied!
 
            Marketing New Products for a Consumer Brand
      
  
      McMaster University Continuing Education
  
   
            Developing an Up-Sell Product
      
  
      My Yoga Network
  
  
            William Muir
          
  
      Employer
  
              
              August 24, 2021
            
            
Program feedback
  The Riipen partnership with the Marketing 101 course at McMaster was rewarding for us here at Paqt and helped to give us a good perspective about how students view the market appeal of our service. The instructor Chris was very clear at the outset about the project expectations and setting the groundwork well for working with the student team. This was a pleasant and gainful experience and we would certainly sign up for other McMaster Riipen courses in the future.
 
            Marketing New Products for a Consumer Brand
      
  
      McMaster University Continuing Education
  
   
            New Product Launch in Intl Mkts | Paqt - the Agreement platform
      
  
      Paqt
  
   
            Rahi Tajzadeh
          
            He / Him
          
      
  
      CEO
  
              
              December 8, 2021
            
            
Program feedback
  The students from McMaster University went above and beyond in their project with us. Thanks to their research and analyses, we were able to significantly reduce our risk and better spot meaningful opportunities in a well-established sector. I highly recommend working with the great students and McMaster University.
 
            Data Science Capstone Project
      
  
      McMaster University Continuing Education
  
   
            Health Informatics - Big Data
      
  
      The Big Leaf
  
  
            Erin Penney
          
  
      Employer
  
              
              December 10, 2021
            
            
Program feedback
  Students conduct themselves as professionals and show a great deal of knowledge pertaining to onboarding foundations. It was a pleasure working with this group!
 
            Training and Development Consultancy
      
  
      McMaster University Continuing Education
  
   
            Electrozad Onboarding Plan
      
  
      Electrozad
  
  
            Zachery Oman
          
  
      VP, Product & Research
  
              
              December 17, 2021
            
            
Program feedback
  The course project was a letdown. I didn't feel there was support coming from the professor of the class nor did it feel like there was anybody keeping the project on track at the university side. What we ended up with was a watered down presentation that didn't address our core business challenges. The positive of this: the students themselves were eager, hungry to learn, and generally very curious people – that in itself was a breath of fresh air. 
 
            Brand Revitalization Plan
      
  
      McMaster University Continuing Education
  
   
            Mosaic Brand Strategy
      
  
      Mosaic Car Wash
  
  
            Jack Nuanes
          
  
      Employer
  
              
              December 20, 2021
            
            
Program feedback
  Fantastic program connecting highly capable students with enterprise firms to assist in formulating relevant plans based on business challenges and issues.
 
            Business to Business Marketing Strategy
      
  
      McMaster University Continuing Education
  
   
            Marketing Strategy
      
  
      The Nicman Group
  
  
            Heather Stevens
          
  
      Business Development
  
              
              December 20, 2021
            
            
Program feedback
  Professor Munro was professional, communicative, and pleasant! We would love to work with McMaster again in the future.
 
            Business to Business Marketing Strategy
      
  
      McMaster University Continuing Education
  
   
            Marketing Intern
      
  
      Airmax Compressor Services
  
  
            Ann Zee
          
  
  
          
  
      Director
  
              
              April 13, 2022
            
            
Program feedback
  Excellent work by the students and great communication and guidance with the project coordinator, Caitlyn Beattie. Highly recommend McMaster University.
 
            Training and Development Consultancy
      
  
      McMaster University Continuing Education
  
   
            Diversity & Inclusion Training Course Development
      
  
      Holistic Institute of Health & Fertility
  
   
            Stefanie Henderlin
          
  
  
          
  
      Founder
  
              
              April 18, 2022
            
            
Program feedback
  Great to work with!
 
            Competitor and Market Analysis of Consumer Appeals
      
  
      McMaster University Continuing Education
  
   
            SEO on website
      
  
      Mangata Apothecary
  
  
            Brian McColgan
          
  
      Chief Technology Officer
  
              
              August 1, 2022
            
            
Program feedback
  I was somewhat underwhelmed by McMaster Universities CE program.  We were (as an org) very excited when chosen by them, to have a set of business students help us verify a hypothesis.  However, after the initial Professor (who selected us) was unable to deliver the course - it seemed our selection was 'somewhat contingent' on the students choosing us for their project.  Which thankfully, they did.  What was somewhat underwhelming was how 'disconnected' the instruction was from the organizations involved (outside of the Students).  We had NO response from the instructor - when we relayed to the student/team that the regular on-cadence meetings were not 'occurring', nor did we have any reach-out from the instructor on our inputs, or feedback provided - e.g., based on the draft proposal that was provided to us (approximately 4 weeks prior-to  final submission).   While I believe the students did their best - it wasn't clear how much input or guidance they were getting from the instructor.  This, based on the interaction and work-product received.
 
            Marketing New Products for a Consumer Brand
      
  
      McMaster University Continuing Education
  
   
            Market Potential Analysis/Assessment - Aftermarket Automotive Accessories
      
  
      Ardun Technologies
  
   
            Rajkumar Swami
          
  
      Administrator
  
              
              August 15, 2022
            
            
Program feedback
  Summer is full of opportunities for students as organizations open their doors. Kishman Solutions is involved with providing students opportunities to hone their talents and interests. This year, we partnered with McMaster University (one of the top ranked universities in Canada!). With their professor’s guidance, ten students studied our company and evaluated our products: Kishman Solutions Webstore ™, Ashiro Rentals, Eventsmaster ™, and our Travel Booking System.
If you want to learn more, or to see what we did last year when we collaborated with the Government of Canada click here:
 
            Competitor and Market Analysis of Consumer Appeals
      
  
      McMaster University Continuing Education
  
   
            Social Media Marketing
      
  
      KishMan Solutions
  
   
            Snjezana Pruginic
          
  
  
          
  
      Founder, Director
  
              
              December 11, 2022
            
            
Program feedback
  The class easy to work with. They fulfilled my project as described. The contact was minimal which is greatly appreciated, but thorough. 
 
            Competitor and Market Analysis of Consumer Appeals
      
  
      McMaster University Continuing Education
  
   
            Market Expansion Research
      
  
      Circle Point Wellness
  
   
            Daniella Addison
          
  
  
          
  
      Owner
  
              
              April 14, 2023
            
            
Program feedback
  The McMaster students were very easy to communicate with, professional, punctual and respectful. Students had lots of questions that were relevant to the project and shared their knowledge and experience willingly. I wish all the students well.
 
            Competitor and Market Analysis of Consumer Appeals - W23
      
  
      McMaster University Continuing Education
  
   
            Market Research
      
  
      Ofori
  
   
            Mackenzie P
          
  
      Project Manager
  
              
              September 6, 2023
            
            
Program feedback
  Guido DiCesare is by far one of the best educators I've had the pleasure of working with. He is committed to providing his students with practical learning experience and with his help I was able to assemble a team of amazing students that exceeded my expectations.
 
            Business Intelligence & Data Analytics
      
  
      McMaster University Continuing Education
  
   
            Finding Data Insights from Atypical Sources
      
  
      Food Trucks Association of Canada
  
   
            Rahi Tajzadeh
          
            He / Him
          
      
  
      CEO
  
              
              December 19, 2023
            
            
Program feedback
  A great experience working with talented students.
 
            Transforming Ideas into Web Apps: Empowering Businesses
      
  
      McMaster University Continuing Education
  
   
            Mobile App: UI/UX Development
      
  
      The Big Leaf
  
  
            Jose Ramos
          
  
  
          
            He
          
      
  
      CEO
  
              
              December 23, 2023
            
            
Program feedback
  This response has already been supplied, so forgive the repetition.
Sadly,, the student failed to show up, she had to return to India and has not been able to return.
 
            Data Science Capstone Project - F23
      
  
      McMaster University Continuing Education
  
   
            Alzheimer’s Disease and Related Dementias (ADRD) Detection Through Voice with Large Language Models (LLM)
      
  
      Kin-Keepers.com
  
   
            Anthony Panchoo
          
  
  
          
  
      Founder
  
              
              December 24, 2023
            
            
Program feedback
  Really enjoyed taking part in this program. Everyone was excellent to work with, would happily do this again.
 
            Data Analytics and Modelling - F23
      
  
      McMaster University Continuing Education
  
   
            Advanced Data Analysis and Empirical Research Methodologies - PIFit
      
  
      Views.live
  
  
            Fatemeh Hosseinkhani
          
  
      Dental team
  
              
              March 2, 2024
            
            
Program feedback
  Caring and professional with clear goals and guidance
 
            Competitor and Market Analysis of Consumer Appeals - F23
      
  
      McMaster University Continuing Education
  
   
            Dakota Dental Social Media Marketing Project
      
  
      Dakota Dental
  
  30 / 71 results
 
